Hey there!
I’m Tom Collins, a designer and photographer based in Cardiff, Wales. I help purpose-led people and businesses shape how they’re seen through thoughtful branding, compelling photography, and clear visual storytelling.
With over a decade of experience in the industry, I bring together strategy, creativity and craft to create identities that feel considered, confident, and true to the people behind them.
From brand design and websites to art direction and photography, everything I make is rooted in collaboration and guided by clarity, so your brand looks and feels like you and resonates with the people you want to reach.
Whether you’re starting from scratch or refreshing what’s already there, I’ll work closely with you to bring your vision into focus and make it real, with honesty, creativity, and care.
Work with me
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With over 10 years of professional experience, I specialise in creating brand identities, design systems, and websites that help businesses communicate with clarity and confidence.
My work is built on collaboration, strategy, and a genuine commitment to helping brands grow and connect with the right audience. I care about creating design that not only looks great but delivers real results, building stronger brands, sharper messaging, and lasting impressions.
Services Include:
A typical branding and identity project includes:
Discovery & Direction
Brand discovery and strategy
Logo design and variations
Colour palette development
Typography system
Visual style and art direction
Brand guidelines (PDF guide for consistency)
Core brand assets (social media graphics, business cards, templates)
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Building sleek, user-friendly websites that align with your brand and strengthen your online presence.
A typical website design project includes:
Website strategy and wireframing
Custom website design aligned with your brand identity
Built in Squarespace (or your chosen platform)
Mobile responsive design
SEO basics (titles, descriptions, image optimisation)
Google Business Profile setup (if needed)
Domain setup and support
Contact or booking form integration
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For businesses that need regular design support, I offer flexible day-rate services to help you stay consistent, creative, and professional across all touchpoints.
Whether you need fresh marketing materials, updated social media content, new website graphics, or support for a campaign or event, I can step in and deliver high-quality design that aligns with your brand.
Typical ongoing design work includes:
Social media graphics and templates
Print materials (brochures, flyers, signage)
Website updates and landing pages
Event branding and promotional materials
Presentation decks and client proposals
Merchandise or packaging updates
Support is available on a day-rate basis or through a monthly retainer for businesses that need regular, reliable creative input.
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One of the things I enjoy most is helping brands come to life through photography that tells their unique story.
Great photography brings your vision to life. It captures who you are, what you stand for, and sets you apart from the competition.
A typical brand photography project includes:
Product photography for websites, social media or campaigns
Content creation shoots for marketing and promotional use
Headshots and team photos
Lifestyle photography that shows your brand in action
Workplace photography that captures the personality of your environment
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You’ve put in all the work to organise a great event and that effort deserves to be seen in the best way possible. I regularly work at events, whether corporate (networking and conferences), cultural (sports, music, public events) and weddings. Get in touch if you need more information about how I can help.
Services Include:
Professional coverage for the full duration of your even
All professionally edited photos delivered after the event
Option to add short-form video content to promote your event
An experienced event photographer who understands the demands of live events
For weddings please click here to find out more
Get in touch
Have a project in mind you’d like to discuss? Feel free to get in touch.